Our Story
Daaira is a small, women-led studio, carving spaces for innovative expression and movement through its creations. We are constantly experimenting with silhouettes that are versatile and can be worn in unique ways but are not limited to a particular body type.
As a team, we value the autonomy of expressing oneself freely, of embracing our unedited selves and setting the expectations of how we want to be seen in what we choose to wear. Our process, from design to styling to photography, aims to be collaborative and organic, drawing inspiration from the people working both behind the scenes, as well as on camera.
We’re excited for what the future holds for us, and for our creations to find new, loving homes with you all.